Atlas Home has chosen Cyncly's solutions for its end-to-end digital journey

Atlas Home has chosen Cyncly’s solutions for its end-to-end digital journey

2020 Spaces2020 Ideal Spaces, 2020 News

Atlas Home has chosen Cyncly's solutions for its end-to-end digital journey
In partnership with Cyncly, the multi-specialist home retailer is keen to make the digital journey a key part of its development strategy for 2023.

Cyncly is pleased to announce that its long-time client Atlas Home has renewed its trust by fully integrating Cyncly's solutions into its digital strategy and core kitchen business for the year 2023, including the use of 2020 Ideal Spaces to capture qualified leads.

Cyncly has been supporting Atlas Home for many years with business solutions for their in-store sales staff, as well as online solutions to engage and capture visitors to their website. Seeing an increase in online traffic, Atlas Home seized the opportunity to develop their digital strategy by looking for a tool that would allow them to generate qualified leads for their kitchen business.

"Our brand is experiencing a real boom online, but also a marked craze among consumers for our kitchen offer. This is an area to which we are giving more and more importance because we have understood the special place that the kitchen takes in the lives of the French. Cyncly is the ideal partner to support us in these two areas as they have both the business and technological expertise to help us achieve our strong ambitions," says Laurent Tricart, President of Atlas Home.

In 2023, the group's strategy is to make 2020 Ideal Spaces a key tool to approach their customers online and develop the kitchen business through this modern tool, supported by a strong marketing plan.

The benefits of implementing 2020 Ideal Spaces are:

  • A generic offer that is easy and quick to implement
  • An attractive tool to capture new prospects
  • A modern tool to facilitate in-store engagement
  • A flexible solution to meet the growing needs of Atlas Home

"Atlas Home is a partner that we have supported for several years in the development of their kitchen business, both in-store and online. We are delighted to make 2023 a year of exploration to bring even more branded functionality through our 2020 Ideal Spaces solution," enthuses Philippe Laziosi, Regional Director Southern Europe at Cyncly.

Atlas Home
Laurent Tricart, President of Atlas Home (left) and Nicolas Lucas, Key Account Manager at Cyncly (right).

About Atlas Home 

Atlas Home was born in 2015 from the takeover of 5 shops of the former Atlas brand by 4 of its ex-franchisees, including Laurent Tricart, who became its President. A brand new concept, a new communication strategy as well as an assertive sector positioning allow the brand, which has a 50-year reputation, to redevelop in order to win back its territories and its customers. The Atlas Home brand will have 28 shops in 2022 and further openings are planned in 2023.

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About Cyncly

Cyncly is the industry leader in specialized visualization, sales, manufacturing and content solutions for customers wanting to bring spaces to life and bring life to spaces. Their business spans across kitchen, bathroom, furniture, flooring and windows, doors & glass industries with operations in North America, Europe, South America, Asia Pacific and Africa. The global software powerhouse has over 2,300 employees and 70,000+ customers across 100+ countries.

Compusoft, 2020, 3CAD, Access IT (contract ERP), FeneTech, First Degree Systems, Focco, GO-2B, M3B, Mozaik Software, Promob, Soft Tech, RFMS and Virtual Worlds are Cyncly brands that bring together end-to-end solutions to help everyone in the value chain make their work and the outcomes for their customers amazing.

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